Social media is meant to be social.
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The premise behind social media is that it is for social purposes. There are more and more companies that see social media as a sales method only. In reality, social media can be so much more than just a tool to generate cold leads. It should be used as a method for creating a relationship with potential and existing customers. Your brand is more than the sum of your sales. It should mean "something more" to your customers. Social media is an opportunity to build the credibility you need to be top of mind as an expert in your field and industry. Don't fall for the common misconception that your brand is all about you, it is in reality all about your consumer.
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"If a brand isn't a part of conversations, it isn't a consideration."
Social Media
If your business isn't involved in social media, you are missing the point about being in business. Social media has fast become a necessity for businesses. It is the equivalent to 'word-of-mouth'. Regardless of whether you are present on social channels, your customers are. Influence the conversations that are happening about your brand, your product/service and your industry. By creating valuable content in your field of expertise you can create a relevant, credible and enticing brand. Don't just be social because your customers expect it, be social because they deserve it.
STRATEGY FORMULATIONSocial media is not as simple as posting random memes and clips of kittens. It must be a planned and organised activity in order for you to see a return. Together we can formulate the best strategy possible for your brand. This strategy will drive growth of your social ambassadors. COMMUNITY MANAGEMENTIf you are struggling to keep up with the constant comments and re-tweets, we can help you. With an around the clock-response your brand customer service will be top of mind without having to do it yourself. |
BRANDED CONTENT CREATIONYour customers want a brand that is consistent, relevant and personable. We can help you create a branded story that is relevant to your customers and communicate this via social media. Develop a tone, design and content that portrays you as a brand of choice. SOCIAL TRAININGThere is nobody that knows your business and your customer better than you. You already have the knowledge, let us help you harness that knowledge and channel it into social. |
social media Services
Content DesignWe can design compelling content that is worth following. This will allow you to have a pool of relevant content that you can post when it is appropriate. You give us the direction and we design it accordingly.
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Content CurationWe can gather and disseminate your content through various content curation methods. We start the process by creating content that resonates with your audience based on past statistics and results. We follow up with new and innovative content to match your brand and audience.
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Social Strategy ExecutionWe carefully craft a social strategy that can be omnipresent. We establish content pillars for which your business creates effective organic reach and solidify your brand in the hearts and minds of your customers.
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